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Today you can buy the same jeans, minus a few details introduced over the years because of changes in menswear style (suspender buttons are gone) and the requirements of wartime rationing boards (the back buckleback). Against the advice of his doctor, Lee headed to the opportunity he saw in Kansas, where he founded Lee Mercantile in 1890.

Seizing on the lack of local quality goods and the natural central location of Salina, KS, Lee pushed his work wear division and the Union-All jumpsuit became his flag product.

In the last 20 years, designer jeans have leveraged celebrity endorsements and notoriety to sell jeans at prices that can now soar into the 0 range.

Rebels of all types have flocked to denim, starting in the 1940s with rule-breaking college youth who wore them against the wishes of their parents to James Dean in the classic film .

Rebellious youth have for the last 60 years found a kindred spirit in denim, and will for at least another 60.

Raw Denim Jeans Raw denim is unwashed denim fabric that has not been shrunk or exposed to water after the dying process.

It is typically very dark, and made on old style shuttle looms.